SOUTHFIELD — Citizens Financial Group Inc.’s Charter One branches in Michigan will be rebranded as Citizens Bank next year as part of a broader strategy to unify all of its brands, the company announced on Monday. 

This change, also scheduled for Citizens’ Charter One branches in Ohio, will result in a uniform Citizens Bank presence across the company’s 11-state retail footprint by mid-2015. 

Citizens already uses the Citizens Bank brand in the other nine states where it has branches. “The name Citizens has been a part of our heritage and culture as a company since 1871,” said Bruce Van Saun, Citizens Financial Group chairman and CEO. “We want to leverage this strong brand to provide a consistent, high-quality banking experience to all of our customers, wherever we do business.”