DETROIT — Blue Cross Blue Shield of Michigan and its HMO subsidiary, Blue Care Network, will offer an extended number of affordable health insurance choices to individuals – a total of 41 product options, an increase from 18 in 2014 – during the 2015 open enrollment period.

Blue Cross received approval from state and federal regulators to expand product offerings, while remaining committed to affordability, as indicated by the numerous lowest-in-market product prices in many of Michigan’s 83 counties.

During the upcoming 2015 open enrollment, Blue Cross will be one of two carriers to offer products to residents of all 83 counties. 

Blue Cross will be offering the lowest priced Catastrophic plan on the marketplace in 78 of Michigan’s counties, and the lowest priced Bronze plan on the Marketplace in 35 of the 83 counties.